2021 Social Strategy We were tasked to create a social strategy to launch Open Lab – Melbourne’s first self-service photo lab. Setting up their social media channels, we designed and developed a suite of social media templates based on the aforementioned comprehensive strategy. Starting from scratch we designed Open Lab’s social media and content to draw upon it’s film photography roots. Using lens flares, a retro inspired colour palette and nostalgic flare, we launched this analogue brand into the digital space. YEAR
DELIVERABLES
Social Refresh
Instagram Templates
Video Content: Art Direction Total creative and technical control.
Urban and youthful inner city inspired design.
The essence of Collingwood.
Captured.
All rights reserved. © Copyright 2022 Duck Soup.